As the CEO of A Closer Look, I’ve seen many changes in the customer experience over the past year. In the wake of the COVID-19 pandemic, digital interactions, eCommerce, curbside pickup, and social distancing precautions have been instrumental in providing a positive customer experience. Now, as we embark on a new year and work towards establishing societal and consumer norms, businesses have to work harder than ever before to meet their customers’ unique needs and expectations.
2020 has been a tough year due to the effects of the pandemic. One-third of consumers’ employment statuses changed because of COVID. Additionally, 36 percent of consumers have experienced a negative impact on their income. With these unfortunate changes, money’s tight. As people cut back on spending and travel this holiday season,
This holiday season, there is one thing on everyone’s mind. Unfortunately, it’s not Santa. For many people, it’s money. This is a challenging year for a lot of people. Not just physically and mentally but also economically. The unemployment rate is at 7.9 percent, according to the U.S. Bureau of Labor Statistics. Meaning a lot of people are still looking for ways to generate extra cash. It does not help that Glassdoor reports that, “Seasonal and retail job openings are each down 8 percent year-over-year, a sign that the pandemic is muting hiring demand as customers and businesses alike adjust holiday plans.” As customers and businesses pivot, it is best to reinvent your seasonal gig work too. Luckily, mystery shopping is your solution to keep your holidays jolly while generating cash flow.
After a trying year, consumers are looking forward to the comfort of the holiday season. However, this holiday season will be different. The consumer is not looking for the typical holiday experience. The consumer is spending their holiday budget in a more meaningful way than ever before. According to CNBC, the holiday shopper is, “…directing more of their dollars toward retailers that share similar values during the coronavirus pandemic, according to a new survey by Accenture.” The Accenture study also revealed that 61% of the 1,500 people surveyed said, “they are more likely to make purchases at companies that show they’re committed to health, safety and hygiene.” With health and safety in mind, discover four simple ways your business can build confidence with your customers, and have a successful holiday season.
Are you looking for ways to generate flexible income? A side-hustle where you can make your own schedule? Plus, you might even receive a free meal, hotel stay, or experience. You’ve probably heard of mystery shopping before but might not be clear on its purpose. Or you might just have some confusion on where to start. There are many benefits to becoming a Mystery Shopper with A Closer Look. Better yet, we offer a solution to get you started on becoming a mystery shopper today. And yes, this is legitimate. A Closer Look will never ask you to pay us for mystery shopping (huge red flag). A Closer Look is a leader in the industry with a proven track record. Read on to discover the truth behind mystery shopping and the many benefits you will enjoy as a mystery shopper.
When considering Mystery Shopping for your business, you may ask yourself: How is this benefitting my bottom line? How will I know my customers are noticing a difference? Fortunately, the Return on Investment for Mystery Shopping can be identified through two functions of your business. These functions are the Customer Lifetime Value and your Customers’ Spending Behaviors.
To date, there is no connection between the intake of food and the contraction of the coronavirus. So that means the restaurant industry has remained the same, right? Wrong. As we know, the customer is not only buying food from a restaurant. They are buying an experience. So how do restaurants survive in a time when person to person contact should be limited and experiential dining is the norm? The answer is to adapt. The food service industry has changed. Have you been watching?
We surveyed more than 100 establishments from a variety of industry sectors, including retail, senior living, restaurant, hotel, multi-family residential housing, self-storage, and others, and asked them to share how they believe that their health and hygiene practices would impact their customers’ decision to visit, shop and purchase in the future. We compiled the results from the survey and have specifically highlighted the results from the senior living facilities to outline the impact that health, hygiene, and sanitation procedures will have on senior and assisted living businesses as more city and state economies reopen.