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Consumer Insights

How Much is Customer Feedback Worth to You?

When you’re running a business, it’s common to be cost-conscious about many things like marketing, supplies, or everyday expenses. Unfortunately, some companies don’t realize how much money they’re wasting by not having a real strategy in place for customer service, feedback, and engagement. These areas go hand-in-hand and can make or break a business. As […]

How to Improve The Customer Experience with SMS

If you run or own a business, doing what you can to satisfy your customers’ needs is key to your success. Feedback is an essential resource for learning how your customers perceive your business and what changes to consider to improve the customer experience. Whether the feedback you gather is prompted or unprompted, the collected […]

Six Ways Mystery Shopping Is Reinventing Seasonal Gig Work

This holiday season, there is one thing on everyone’s mind. Unfortunately, it’s not Santa. For many people, it’s money. This is a challenging year for a lot of people. Not just physically and mentally but also economically. The unemployment rate is at 7.9 percent, according to the U.S. Bureau of Labor Statistics. Meaning a lot of people […]

A Closer Look Launches a Revolutionary Customer Feedback Program

The Trusted Partner Program (TPP) provides customers a voice in health and hygiene standards. Now, the customer can relate their experience directly and discreetly to a business in real-time.  Providing customer feedback is as straightforward and easy as texting the word SAFE to a national number.  The Trusted Partner Program builds trust between the business […]

Four Ways to Attract the Holiday Shopper with Confidence in COVID Compliance

After a trying year, consumers are looking forward to the comfort of the holiday season. However, this holiday season will be different. The consumer is not looking for the typical holiday experience. The consumer is spending their holiday budget in a more meaningful way than ever before. According to CNBC, the holiday shopper is, “…directing more of […]

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