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A Closer Look

Customer Experience and Mystery Shopping

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Virtual Visits

COVID-19 has severely impacted the way a variety of businesses can conduct tours, making it difficult for prospects to effectively evaluate living options or venues for themselves and their loved ones. To ensure prospective customers are still able to seek and gather information, businesses like senior living facilities, apartment complexes, and event spaces need to:

  1. Outline and establish consistent and actionable strategies around phone and virtual sales presentations;
  2. Actively monitor and measure how each location is performing against those strategies;
  3. Regularly survey residents and clients about customer satisfaction.

A Closer Look’s Virtual Visits can help you effectively manage your virtual sales strategy while ensuring your business develops loyal customers and drives overall revenue. 

Phone Call and Virtual Tour Evaluations

With a national network of qualified, independently contracted evaluators, we discreetly measure the virtual sales processes, as well as the information employees are giving prospective customers regarding your company’s protocol surrounding health and hygiene procedures. Our proprietary technology platform allows you to quickly view each evaluation within 24-48 hours of being completed.

Competitor Assessments

We use an assessment designed around the industry’s best practices that allows you to measure your competitors’ compliance with health and hygiene standards, obtain market information, as well as assess their current sales protocol as it relates to virtual visits.

Satisfaction Surveys

We have developed a variety of satisfaction surveys that are sent via text message to your current customers as well as prospective customers post-interaction. Our cost-effective texting platform allows you to efficiently collect critical input from your customers regarding their experience interaction with your brand.

How Our Virtual Visits Drive Value

Win New Prospective Customers
  • Our clients use virtual visits to refine their sales process and identify opportunities to improve the selling points of their communities and venues
  • Our clients use virtual visits to constructively improve their agents’ pitch
Competitive Market Information
  • Our clients use virtual visits to learn about their competitors’ quality and service differentiators
  • Our clients use virtual visits to identify the health and hygiene standards implemented at competitors’ communities and venues
Drive Operational Change
  • Our clients use virtual visits to evaluate their training processes and identify opportunities for improvement
  • Our clients use virtual visits to ensure that prospective customer conversations reflect their company and the communities’ and/or venue’s culture
  • Our clients use virtual visits to ensure that prospective customers have an exceptional experience

Don’t Just Take Our Word For It

Let us tell the story of your guest experience first-hand

Request Your Complimentary Mystery Shop

We Know Restaurants

Mystery Shops for Fine Dining, Premium and Casual Dining, Fast Casual and Bars and Nightclubs

Reports and Analytics

We boast over 50 different reports to help our clients drill down to the data they need to help their business thrive.

Dine Out. Write. Get Paid.

Enjoy a meal by providing detailed feedback at one of the many partner restaurants we work with

Build Loyalty the New Way

Learn how your customers feel before it’s on social media


What Our Clients Are Saying

Stone Brewing Logo

“A Closer Look’s services helped us formulate a qualitative scorecard specific to our hospitality operations and has helped us tremendously in monitoring and improving the experience for our guests. The team at A Closer Look is extremely responsive and helpful whenever needed.”

—Allison Lawley

Sr. Manager, Training & Hospitality Operations
Stone Brewing

“A Closer Look has consistently and thoroughly followed through with everything we have asked of them since the inception of our program. It’s one thing for a company to make promises on what they can do, but it’s quite another for them to actually follow through with such success!”

—Chris Hurt

Chief Operating Officer
Build-A-Bear

“A Closer Look is a great partner! The resulting data is easy to digest and make actionable. Most importantly, however, they’ve always been helpful and responsive with us when we have issues or urgent requests.”

—Andy Duddleston

Founder and Chief Experience Officer
The Little Beet

“The attentive service and lightning fast timeliness when anything requires attention are what sets A Closer Look apart from any other service provider we have worked with. Additionally, the reporting provided is best in class!”

—Brian Brennan

Vice President of Operations
Barfly Ventures

“The old adage ‘Inspect What You Expect’ is so true. Thank you… A Closer Look, you help keep us on our toes and our guests, owners and associates benefit. You are the best!”

—Lizz A. Chambers

Vice President of Sales and Orgizational Development
Newport Hospitality

“Our company has worked with A Closer Look for the past 5 years. The level of partnership is foundational to our growth and we look forward to expanding our business with A Closer Look as our long term partner.”

—Kevin Kochman

Director of Ops Excellence
Main Event, Inc.

“After over 20 years of being associated with A Closer Look, I wanted to take a few minutes to express my appreciation for the outstanding service you have continued to deliver to our properties and Area VP’s throughout these years. The flexibility your company offers in reports, trending and analysis is unmatched by other like sources.”

—Rick Schultz

Senior Vice President
Hilton Management Services Focused Service Division

“Utilizing A Closer Look has brought our service to the next level! We constantly engage in discussions & enhancements with the team to ensure we stay at the top of our game. Floor & Decor would recommend them to any business looking to gauge service levels and get some real insights into their operations.”

—Megan Giberti

Senior Manager Customer & Associate Experience
Floor & Decor

“The Regency Senior Living communities have partnered with A Closer Look for over a decade, and we continue to be extremely satisfied with the professionalism of the team and the ability to modify the program to our priorities. The reporting metrics are exceptional and help pinpoint areas of growth opportunities. I would not hesitate to recommend this company to my colleagues in our industry.”

—Jeff Clay

Chief Operating Officer
Regency Senior Living


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A Closer Look, LLC, Secret Shopper, Norcross, GA info@a-closer-look.com (888) 446-5665

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